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View Full Version : Some Facts on Marketing of our auctions at Goldin Auctions



KGoldin
10-23-2014, 03:25 PM
I thought those of you, especially those of you who consign or are looking to consign, might have an interest in this

Goldin Auctions' marketing and promotion of our auctions are second to none.
Besides absolutely blanketing every hobby website and publication with advertisements (print, email and web), we target both sports fans and the casual collector. Thus far in 2014, we have placed over 100 full pages worth of advertisements in publications, such as Robb Report, Dupont Registry, New York Daily News, Los Angeles Times, Philadelphia Inquirer, Haute Living, Beach Homes, Florida Sun Sentinel, and numerous others. Also, Ken Goldin has personally appeared on CNBC five times, Bloomberg four times, Fox Business three times, and ESPN ‘Mint Condition’ nine times all in the past 10 months. Our auctions and items have been mentioned in over 1,000 articles this year. The outcome of these marketing efforts is more public awareness, registered bidders and auction viewers, resulting in an increased number of bids and higher realized prices for our consignors.