http://www.gameuseduniverse.com/vb_f...ad.php?t=10633

From 9/4/2007:

"After the consignment auction ends, we will be launching an enhanced platform where people can list items for sale on the GUU site. We will explain more about the upgraded platform in the near future. As for now, we will simply say the new platform will be much more beneficial to collectors and especially potential buyers looking for legitimate merchandise."

It certainly appears the new platform is the consignment auction. And if the auction isn't the new platform then it is time to get a new software programmer. I miss the old days when GUU wasn't a business.